1960s
Established in the Kingdom of Saudi Arabia, Hesham Elsewedy Trading Company began its journey as a pioneer in the trading of cables and electrical materials.
1970s-1980s
Expanded its portfolio to include lighting solutions, industrial products, and electrical components, catering to diverse sectors such as civil, industrial, and oil industries.
1990s
Strengthened its distribution network across the Kingdom, establishing strategic partnerships and earning a reputation for reliability and quality.
2000s
Launched specialized product lines under the Energya brand, including LED lighting solutions, exhaust fans, and load centers, marking a significant diversification in offerings.
2010s
Enhanced regional and international presence, becoming a trusted supplier for major projects in the Gulf and Middle East regions. Recognized for its customer-centric approach and innovation.
2020
Introduced modern branding and marketing strategies to align with Saudi Vision 2030, focusing on sustainable and energy-efficient solutions.
2023
Expanded showroom presence across Saudi Arabia, increasing accessibility to high-quality products and strengthening customer relationships.
2024
Launched a feature for product authentication through the HSE Mobile App, empowering customers to verify the originality of HSE products with ease and confidence.
Initiated reward programs for distributors and retailers to recognize and encourage exceptional sales performance, fostering a culture of collaboration and excellence.
Initiated reward programs for distributors and retailers to recognize and encourage exceptional sales performance, fostering a culture of collaboration and excellence.
2025
Positioned as a leader in providing comprehensive electrical and industrial solutions in the Middle East, with ongoing innovation and commitment to customer satisfaction.
